Part Time Marketing & Communications Coordinator, International School of Zug and Luzern, Switzerland

This school is based in Zug, Switzerland and is looking for a Part Time Marketing and Communications Coordinator.

The Marketing & Communications Coordinator is a vital part of the Admissions, Marketing & Communications team. This role involves supporting all marketing and communications activities, focusing on implementing publications, CRM management for regular community bulletins, and managing social media.

Responsibilities:

General:

• Develop and implement school-wide communications for parents, staff, and the community, providing analysis and recommendations for continuous improvement.
• Produce and support communication materials and messaging from Admissions, Marketing, Communications, Development, and Fundraising teams.
• Support school-wide campaigns and mailings to ensure consistent messaging.
• Edit, proofread, and sign-off on communication materials.
• Assist leadership with significant communications, such as IB/AP result announcements during summer.
• Support the Marketing & Communications manager with online and offline marketing collateral.
• Implement all external email communications through the CRM, coordinating closely with the Website Coordinator and the wider team.

Publications:

• Develop and lead the school-wide publications plan.
• Implement and create various publications (magazine, annual report, divisional handbooks, etc.), ensuring they adhere to ISZL’s brand guidelines.
• Commission articles, edit, proofread, and liaise with designers to meet print deadlines.
• Coordinate with all divisions, faculties, and relevant teams to ensure comprehensive stakeholder involvement.
• Manage the production of online content for departing and new staff.
• Coordinate the production of ISZL’s annual “Season’s Greetings” Card.

Photography & Videography:

• Organise photoshoots, write briefs, and ensure the availability of quality images for internal and external use.
• Maintain and organise the image library.
• Support and deliver research requests from schoolwide stakeholders.
• Film, edit, and produce short-form video content to support marketing campaigns.

CRM and Bulletins:

• Manage CRM lists, groups, and tags for various communication groups.
• Create, send, and analyze regular email bulletins to parents and other groups.
• Work with the Marketing & Communications manager to achieve a weekly frequency with personalized content using CRM functionality.

Website:

• Collaborate with the Marketing & Communications Manager and Website Coordinator to update the ISZL website as needed.
• Write SEO-optimized blog posts with the support of the Marketing/Comms Manager.

Media:

• Provide media briefings and create press releases for the Director of Admissions, Communications, and Marketing.
• Ensure adherence to the External Media Policy.
• Produce media press releases as required.

Social Media:

• Collaborate with the Marketing & Communications Manager to implement an integrated digital social media strategy.
• Generate, edit, publish, and share engaging content daily on all ISZL social media channels.
• Monitor engagement across social media, provide assessments from analytics, and ensure compliance with the school’s social media policy.

Role within the Wider Team:

• Maintain open communication and close collaboration within the marcoms team.
• Assist with and/or attend events and projects, including evenings and weekends as required.
• Perform other duties as assigned.

Qualifications:

• A graduate with 2-4 years of experience in a marketing and/or communications department.
• Highly detailed communicator with editing, proofreading, and writing skills.
• Experience with CRM systems and a detailed understanding of CRM system coordination.
• Exceptional organizational skills and ability to work well under pressure.
• Excellent communication skills (written and verbal) in English (German is an added value).
• Excellent interpersonal skills and ability to maintain confidentiality.
• Self-starter with a demonstrated ability to work in a team.
• Passionate about continuous learning and professional development.
• Willingness to work outside normal office hours and during school vacation as needed.

What We Offer:

• Generous holiday entitlement.
• Paid insurance benefits (accident insurance + long-term sickness).
• Generous pension fund contributions.
• Professional development opportunities.
• Tuition discount.
• Social events.
• Flexibility.
• A modern, dynamic, and collaborative work environment.
• Open communication.
• Short decision-making processes.

Equal Opportunity: ISZL is an equal-opportunity employer, committed to inclusion and non-discrimination, respecting all community members regardless of age, disabilities, ethnicity, gender, and other protected characteristics.

Child Protection: ISZL is committed to safeguarding students against abuse and neglect and adheres to international screening and assessment practices for all hiring processes.